1. Controller Details

Betty & Bertie’s Pet Grooming Ltd (trading as Betty & Bertie’s)
Unit 20–21, Block B, Springwood Drive, Braintree, Essex, CM7 2BB

2. What We Collect

a. Information you provide – name, phone number, email, any details in enquiry forms .
b. Automatically collected info – IP, device and browser data, pages viewed, via cookies/analytics .

3. Cookie & Tracking Use

As stated on Contact & Gallery pages, the site “uses cookies to enhance your browsing experience, serve personalised ads or content, and analyse our traffic” Betty & Bertie’s Pet Grooming+1Betty & Bertie’s Pet Grooming+1.

4. Purpose of Processing

• To respond to enquiries, book appointments, and communicate by phone or email.

• To operate and improve the website including marketing, performance, analytics and personalised content.

• To comply with legal obligations.

5. Legal Basis

Processing is based on a mixture of:

• Consent (e.g., cookie consent),

• Contractual necessity (to respond/book),

• Legitimate interest (website analytics and improvements).

6. Data Sharing

We do not sell your personal data. We may share info with:

• Third-party service providers (e.g. analytics, payment providers),

• Legal/regulatory authorities if required.
  These parties are obliged to maintain confidentiality.

7. International Transfers

The site may use third-party providers outside the UK. Any transfers are subject to appropriate safeguards under UK GDPR.

8. Retention Periods

• Enquiry data: retained for as long as necessary to manage enquiries.

• Website analytics data: retained per provider’s standard periods (e.g. 26–50 months).
  Data no longer needed will be deleted or anonymised.

9. Your Rights

Under UK GDPR, you have the right to:

• Access, correct, erase, restrict or port your personal data.

• Object to processing, including marketing or analytics based on legitimate interests.

• Withdraw consent at any time (e.g., cookies).

• Complain to the Information Commissioner’s Office if unhappy with our practices.

To exercise rights or ask questions, contact us via phone or the enquiry form .

10. Security Measures
We implement standard technical and organisational safeguards. However, no internet transmission is completely secure—use at your own risk.

11. Links to Other Sites
Our website may link to third-party sites (e.g. social icons). We do not control their practices and recommend you review their policies.

12. Children’s Privacy
Our services are not intended for children under 13. We do not knowingly collect children’s data. If discovered, it will be deleted promptly.

13. Policy Updates
We reserve the right to update this policy at any time. The updated effective date will be displayed above.